Principles of marketing. 7 Ed (Record no. 29006)

MARC details
000 -LEADER
fixed length control field 00645nam a2200205Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241120175837.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 81-203 1077-2
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title ENG
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number KOT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Philip Kotler
245 #0 - TITLE STATEMENT
Title Principles of marketing. 7 Ed
250 ## - EDITION STATEMENT
Edition statement 7th Ed
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Prentice Hall of India Pvt.Ltd.
Date of publication, distribution, etc. 1997
300 ## - PHYSICAL DESCRIPTION
Extent 720p
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Philip Kotler & Gary Armstrong: Principles of marketing. 7 Ed. (7th Ed) New Delhi. Prentice Hall of India Pvt.Ltd., 1997. 81-203 1077-2--(658.8KOT)
546 ## - LANGUAGE NOTE
Language note ENGLISH
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Gary Armstrong,
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type BOOK
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
        University of Agricultural Sciences, Dharwad University of Agricultural Sciences, Dharwad 10/10/2004 Academic Press: London   658.8/KOT 64562 20/11/2024 1 20/11/2024 GENERAL