TY - BOOK AU - Steven J. Shaw AU - John F. Willenborg Richard E. Stanley TI - Marketing management strategy case and problems U1 - 658.8 PY - 1971/// CY - New York PB - Appleton-Century Crofts N1 - Steven J. Shaw; John F. Willenborg & Richard E. Stanley: Marketing management strategy case and problems. New York. Appleton-Century Crofts, 1971.--(658.8SHA) ER -