TY  - BOOK
AU  - Evelyn Konrad
AU  -  Rod Erickson, 
TI  - Marketing research a management overview
U1  - 658.80072 
PY  - 1971///
CY  - Bombay
PB  - Taraporevala and Sons Co
N1  - Evelyn Konrad & Rod Erickson: Marketing research a management overview.  Bombay.  Taraporevala and Sons Co, 1971.--(658.80072KON)
ER  -