TY - BOOK AU - Baker J. Michael TI - Marketing : An introductory text. 2 Ed U1 - 658.8 PY - 1976/// CY - London PB - Macmillan Press Ltd N1 - Baker J. Michael: Marketing : An introductory text. 2 Ed. (2nd Ed) London. Macmillan Press Ltd, 1976.--(658.8MIC) ER -