Philip Kotler
Principles of marketing. 7 Ed
- 7th Ed
- New Delhi Prentice Hall of India Pvt.Ltd. 1997
- 720p
Philip Kotler & Gary Armstrong: Principles of marketing. 7 Ed. (7th Ed) New Delhi. Prentice Hall of India Pvt.Ltd., 1997. 81-203 1077-2--(658.8KOT)
ENGLISH
81-203 1077-2
658.8 / KOT