TY  - BOOK
AU  - Rajan Saxena
TI  - Marketing Management
SN  - 0-07-059953-X
U1  - 658.8 
PY  - 2007///
CY  - New Delhi
PB  - Tata McGraw Hill Publishing Co. Limited
N1  - Rajan Saxena: Marketing Management.  (3rd Ed)  New Delhi.  Tata McGraw Hill Publishing Co. Limited, 2007. 0-07-059953-X--(658.8SAX)
ER  -