Marketing Research : Measurement and Method. Ed 6
- 6th Ed
- New Delhi Prentice Hall of India Private Limited 1993
- 863p
Donald S. Tull & Del i. Hawkins: Marketing Research : Measurement and Method. Ed 6. (6th Ed) New Delhi. Prentice Hall of India Private Limited, 1993. 81-203-0961-6 Rs. 395.00--(658.83TUL)