A.B. Lal <br/><br/>
Elements of Marketing Management 

 - New Delhi  Shree Publishers and Distributors  2003 
 - 97p 
<br/><br/>A.B. Lal & M.K. Jain: Elements of Marketing Management.  New Delhi.  Shree Publishers and Distributors, 2003. 81-88658-09-X Rs. 200.00--(658.8LAL)   
<br/><br/><br/>ENGLISH 
<br/><br/><label>ISBN: </label>81-88658-09-X 
<br/><br/><label>Dewey Class. No.: </label>658.8  / LAL