TY  - BOOK
AU  - V.S. Ramaswamy
AU  -  S. Namakumari, 
TI  - Marketing Management : Global Perspective Indian Context. Ed 4
SN  - 0230-63729-9
U1  - 658.8 
PY  - 2009///
CY  - Delhi
PB  - Macmillan Publishers India Limited
N1  - V.S. Ramaswamy & S. Namakumari: Marketing Management : Global Perspective Indian Context. Ed 4.  (4th Ed)  Delhi.  Macmillan Publishers India Limited, 2009. 0230-63729-9 Rs. 585.00--(658.8RAM)
ER  -